For over 45 years, Streamlight has been the global leader in designing and developing flashlights for professional fire fighting, military, law enforcement, industrial, outdoor, and automotive applications. Headquartered in Eagleville, PA, their products are sold throughout the U.S. and in over 40 countries worldwide.
In 2003, we were invited to pitch Streamlight on a fresh package design for their Stylus® Penlight. At that time, we didn’t realize we would be forging a 17+ year relationship that has led to the creation of over 2,000 packages.
We’ve worked closely with their marketing team to custom code their website’s community section, create landing pages to launch new products with high ROI PPC digital ads, sponsor contests to build brand loyalty, and promote five trade shows annually.
When social media became a more common marketing tool that companies wanted and needed, Streamlight asked us to help them build their brand online. Since 2011, we’ve launched and manage Facebook, Instagram, Twitter, YouTube, and LinkedIn. Streamlight has gained more than 270,000 followers, been tagged close to 200,000 times on Instagram, and fans have watched nearly 3 million minutes of video on YouTube.
We continue to help them build brand loyalty by researching, developing, and posting original and sponsored social media content from partners like The Outdoor Channel, and engage with fans.